Pari Soap Mills (P.S.M.) is a fast moving consumer good company with the heritage of over 65 years.

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Detergent Powder

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Pari Detergent Powdertitle_shape_1 svg

Clean Clothes. Gentle Care. Everyday Freshness.

We understand that clean clothing need not be at the expense of your fabric or your skin. Our detergent powders are intelligently designed to kill persistent stains, maintain the quality of fabrics, and make the clothes smell delightfully fresh. Whether you need to wash your baby clothes or clothes that you wear every day, Pari has a powder that meets your washing needs.

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Pari Power Matic title_right

Advanced Cleaning. Gentle Care.

Pari Power Matic is designed with enzyme-dissolving agents and antibacterial technology that rolls against the roughest stains, including ketchup, oil spots, and any ordinary dirt. This formula is ideal to use in the machine, and all your clothes will appear fresh, new, and clean.

Key Features:
  • Instantly dissolves in water—no residue
  • Powerful on stubborn stains
  • Color Guard Technology to prevent fading
  • Gentle on fabric and skin
Available Packs:

500 g

1 kg

4 kg

Pari Rejoice Washing Powdertitle_right

A Gentle Wash with a Touch of Lavender

With a soothing fragrance of lavender, Pari Rejoice could be used every day. It has the Color Defender Technology, which makes sure that your clothes are bright and colourful after the wash.

Key Features:

  • Chlorine- and phosphate-free
  • Preserves color and fabric quality
  • Soothing floral fragrance
  • Budget-friendly with high effectiveness

Tip: Rub a small amount directly on stains before washing for best results.

Available Packs:

500 g

1 kg

5 kg

Pari Fresh Washing Powdertitle_right

Freshness, Hygiene & Versatility in Every Scoop

You need something more than a laundry solution? Pari Fresh is a miracle washing powder that helps in all kinds of clothes, floors, and even dishes. Its antibacterial effect, as well as the natural goodness of lemon and jasmine, guarantee the freshness and cleanliness at home.

Key Features:
  • Effectively kills germs and bacteria
  • Long-lasting floral fragrance
  • Multipurpose use: laundry + home cleaning
  • Maintains fabric softness
Available Packs:

1 kg

3 kg

4 kg

Pari Max Detergent Powdertitle_right

2X More Power for Ultra-Clean Clothes

Pari Max is there when you need some additional power. It has been formulated to use twice-strength cleaning chemicals, so it removes tough dirt and stains without any hassle and brings the natural whiteness back in your clothes.

Key Features:
  • 2X cleaning strength for stubborn grime
  • Revives dull and stained whites
  • Leaves clothes smelling fresh and clean
  • Great for household laundry loads
Pari Reetha Wash Powder title_right

Gentle by Nature. Powerful by Choice.

Designed to use in fine materials such as silk, cotton, and wool, Pari Reetha Wash utilizes the washing powers of Reetha (soapnut). It effectively removes dirt without the softness or the shine of the fabric being lost being tampered with by any harsh chemicals.

Key Features:
  • Perfect for silks, woolens & baby clothes
  • Natural Reetha extract for soft care
  • Preserves fabric integrity & color
  • Non-irritating and 100% biodegradable
Pari Active Detergent Powdertitle_right

Active Cleaning with Uplifting Fragrance

Pari Active combines the powerful stain-removing effects with the soothing effect of lemon and jasmine to give your clothes a longer, fresher feeling and an amazing smell. It is an ideal daily detergent for contemporary Indian families.

Key Features:
  • Removes deep-set stains and odors
  • Leaves behind a pleasant fragrance that lasts
  • Suitable for all fabric types
  • Safe for hand and machine wash